Office address: 130 Adelaide St. West, Suite 3100, Toronto, Ontario, M5H 3P5, Canada
Website: www.purposeinvest.com
Year established: 2012
Company type: Financial services
Employees: Less than 100
Expertise: Investment management
Parent company: N/A
CEO and key people: Som Seif, CEO and founder
Financing status: Private equity-backed
Purpose Investments is one of Canada’s largest investment management firms, with more than $16 billion in assets under administration. The company is built around the mission of “creating better investment outcomes for all investors.” It caters to a diverse clientele, including individual investors, advisors, and financial institutions.
Purpose Investments was founded by Sam Seif, who serves as the firm chief executive, in 2012. Since then, the firm has grown into among the most-respected names in Canada’s financial services industry.
Purpose Investments reached $1 billion in assets under management in 2015 and crossed the $10 billion mark in 2020. During that span, the company acquired a pair of investment services providers – Redwood Asset Management and LOGiQ Asset Management – to boost its capabilities. In 2021, it launched the world's first physically settled Bitcoin and Ether ETFs.
Purpose Investments offers a range of investment products, each designed to meet various investor needs:
Purpose Investments has created a work environment where employees can be at the forefront of fintech innovation and where they can see their ideas progress. Employees can also see the value of their work by helping Canadians solve real social problems through a range of strategies, including modernizing asset management and redefining retirement income security.
Purpose Investments is one of the first Canadian firms to incorporate ESG strategies in their products and services. The company is also a signatory of the United Nations-supported Principles for Responsible Investment.
Som Seif, the CEO and founder of Purpose Investments, is a renowned figure in Canada's financial sector. He attended the University of Toronto for Engineering and started his professional career at RBC Investment Banking. His background in engineering and finance has been pivotal in steering the company towards among the industry’s elites. His vision for creating value for investors through innovative products has also been a guiding force for the firm.
Purpose Investments is committed to staying at the forefront of the industry by creating products that suit the ever-evolving financial services landscape. The company leverages a strong foundation and clear vision to remain a key player in the Canadian financial sector. Purpose Investments also ranks on top of the industry when it comes to ESG performance, driving the firm towards continued growth and innovation.
New ETFs offer monthly income and exposure to companies including Tesla, Costco, and Palantir
New ETFs offer monthly income strategies tied to Meta and AMD stocks
The fund invests in money market products to maintain liquidity
CEO says no better test of ESG principles and urges other asset managers to also sign pledge
From crypto to DeFi, Purpose has an ambitious global plan
Purpose bitcoin ETF sees $80 million change hands among investors within first hour of trading
As the high from the hype fades, Canadian producers are no longer able to get away with large losses
New advisor manages more than $6 billion in assets
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Canadian businessman Som Seif set to announce acquisition and new minority partner
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Redwood Asset Management portfolio manager on why active approach to volatile space will reap rewards
