Som Seif

How to invest in cryptocurrency

Ever wondered what it actually is? Or how much you should have in your portfolio? We address some of your burning questions

A month after launch, Purpose Bitcoin ETF tops $1 billion in AUM

World's first bitcoin ETF crosses key asset milestone in short order amid scorching investor demand

Episode 5 – The story behind the world's first Bitcoin ETF

WP Talk sits down with Som Seif, CEO and founder of Purpose Investments, to discuss the challenges in getting the product to market and how he went from cynic to crypto believer

Advisors must form own opinions about Bitcoin, says Seif

After launching the world's first Bitcoin ETF, CEO talks to WP about winning the race and his own journey from cynic to believer

Purpose Investments cleared to launch world's first Bitcoin ETF

New ETF will change the landscape for individual and institutional investors, says CEO Som Seif

Purpose Financial announces $53.5 million investment boost

Capital injection from Allianz X will be used to accelerate growth and expand product development

Purpose passes $10-billion AUM milestone

Independent investment firm's focus on client outcomes vindicated with over 25% growth in 12 months

How consolidation reshaped wealth management

Year in Review: the industry has seen a flurry of acquisitions in 2020. Could it be a sign of things to come?

Purpose adds to structured-product family

Newest offering offers potential for capital appreciation with added security of contingent downside protection

Why market crisis should prompt advisors to go back to basics

Experienced advisor on why recent volatility has reinforced value of a goals-based financial planning business