Jeremy Lougheed, Business development manager, Invesco Canada

Jeremy Lougheed has been recognized as one of Canada's top business developers and wholesalers by being listed in Wealth Professional Canada's Leading BDMs and Wholesalers report

Jeremy Lougheed, Business development manager, Invesco Canada
https://www.invesco.ca/
IN A NUTSHELL
• Invesco is one of the world’s largest asset managers, with offices in 20 countries and assets of US$858 billion
• Lougheed became a BDM after starting his career in client relations

“Advisors’ biggest challenge will be implementing strategies to become more ‘like-minded’ with their millennial clients”

Having started his investment career in client relations, Jeremy Lougheed was able to glean a great deal of knowledge about financial planning, which
has made him a more effective BDM.

“The pressure coming down from the regulators, internal compliance and competitors has forced [advisors] to spend less time servicing clients,” Lougheed says. “Since the full implementation of CRM, I’m finding that more meaningful advisor engagement comes from helping ease the administrative burden they face, along with providing strategies to simplify their investment shelf to more core ideas.”

As a global operation with offices in 20 countries and assets of US$858 billion, Invesco has enviable resources to call on. This is a key selling point, Lougheed says, as investors seek greater diversification. “We have seen significant interest amongst our advisors for true global and international equities,” he says. “With uncertainty as to how much longer the bull market will run, advisors are looking to invest in funds that give a true global experience with a high degree of active share when it comes to an active mandate.”

The PowerShares ETF lineup is another important part of Invesco’s business. “In a world where cost is of particular importance,” Lougheed says, “many advisors are incorporating our ETFs within their models to not only help reduce overall portfolio cost, but also to help as a core investment strategy, as we employ an intelligent indexing methodology within our PowerShares mandates.”

The transfer of wealth from baby boomers to millennials is another top area of concern for advisors. “Millennials are becoming much more data-dependent and personally involved in their financial planning,” Lougheed says. “Advisors’ biggest challenge will be implementing strategies to become more ‘like-minded’ with their millennial clients when it comes to partnering and building investment strategies that align with their needs.”

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