National Bank Financial - Wealth Management

Office address: 1155, Metcalfe Street, 5th floor, Montreal, Quebec H3B 4S9
Year established: 1902
Company type: wealth management
Employees: 1,000-5,000
Expertise: portfolio management, financial planning, estate planning, banking solutions
Parent company: National Bank of Canada
CEO and key people: Jonathan Durocher, President
Financing status: corporate backed or acquired

National Bank Financial - Wealth Management (NBFWM) is one of the largest securities brokerage firms in Canada. It offers a comprehensive range of products and solutions to help investors achieve their financial goals. NBFWM is a division of National Bank of Canada, one of the country's largest banks.

History of National Bank Financial - Wealth Management

NBFWM was founded in 1902 and became a subsidiary of National Bank of Canada in 1988. Today, the firm has a market share of 9% in Canada, 27% in Quebec. NBFWM has over $140 billion in assets under management.

Products and Services of National Bank Financial - Wealth Management

NBFWM offers a range of solutions and services, such as:

  • portfolio management
  • financial planning
  • tax planning
  • estate planning
  • banking solutions
  • annuities and insurance

The firm has built solid partnerships with 850 wealth advisors across the country to help deliver these services to Canadian investors.

Culture at National Bank Financial - Wealth Management

NBFWM has the backing of a Big Six bank while remaining nimble and entrepreneurial. It has the best of both worlds. As a member of the company’s management team put it, NBFWM is “big enough to scale and small enough to care.”

The company’s relationship with its wealth advisors is a priority. NBFWM offers the best tools and technology to empower their advisors without compromising on the human touch that clients respond to.

Through a strong connection with its network of advisors, NBFWM is able to best respond to what investors need.

About National Bank Financial - Wealth Management President Jonathan Durocher

Jonathan Durocher assumed the role of President of National Bank Financial - Wealth Management in May 2020. He has 20 years of experience in the financial services industry.

He first joined National Bank as a compliance officer in 2003. He then joined some of Canada’s top financial institutions such as Invesco, Financière Banque Nationale, and NBFWM’s affiliate company, National Bank Investments.

Durocher is a graduate of HEC Montreal, McGill University, and Université de Sherbrooke.

Future at National Bank Financial - Wealth Management

NBFWM is focused on providing its clients with the stability of a Big Six bank and the feel of a more nimble, entrepreneurial organization. This unique combination remains part of its identity and culture, now and in the future.