A report in the Wall Street Journal notes that software maker Addepar has just raised $50 million in a round of financing to develop a new online “dashboard” for investment advisors.
Addepar will allow advisors to track the performance of many types of asset classes in one place. According to the WSJ, “The company shares its pedigree with Palantir Technologies, the data-gathering startup that counts the CIA and FBI among its clients.” The product was developed as the “increasing complexity of financial instruments was putting family wealth managers and investment advisors at a disadvantage to larger banks.”
“The state of the art now is Excel and PDFs and people,” said Karen White, Addepar’s president and chief operating officer. “What we built for the first time is an interactive performance reporting platform where you can see any currsency and any asset class in one place.” Joe Lonsdale co-founded both companies, and early Palantir employees helped create Addepar’s algorithms. A former Microsoft executive and former PayPal operating chief is on the board.
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