Investors prefer more face time with advisors – survey

A new survey finds many investors feel more face time with advisors would help improve their relationships

Investors prefer face-to-face interactions with their financial advisors, according to a new survey.

The survey, conducted by John Hancock, also found that 31% of investors felt that more face time with advisors would be the best way to improve their relationship, while one in five think regular electronic updates about their account would be the best way to improve client experience, according to a Manulife news release. Just 11% think online self0service tools would significantly improve their experience, and only 5% felt that way about regular updates on financial markets.

The survey also found that 66% of investors said the top services their advisors provided were investment recommendations and plans for managing those investments. Sixty percent relied on their financial advisors for retirement plans, and 53% said their advisors had prepared comprehensive plans for major life events and goals, Manulife said.

Nearly three quarters of those surveyed said they considered themselves to be partnering with their advisors in making financial decisions. Only 18% said they always accepted their advisors’ recommendations.


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